Sunday, October 25, 2009

What you need to focus on in terms of forex affiliate marketing

If you want to be successful a forex affiliate marketer, you need to master two essential things aside from having a professional looking blog or website.

Firstly, is pay per click marketing through Google, Yahoo and Microsoft. Of course you are going to get the largest reach by using Google adwords because Google has the largest search market, however you should not forget to try out the smaller search markets because that is where you can often get a lower cost per click on your advertising. There is nothing like being able to get up and running quickly with your forex affiliate marketing like using pay per click campaigns. It helps you to quickly generate leads. It is important to realize that you will need to generate alot of leads before you will see it convert to an active forex trader. You may need to generate 15-20 leads before you get one person that becomes a forex trader. Of course this number can be higher or lower depending on your skill as a pay per click marketer.

Secondly, in order for you to excel at forex affiliate marketing, you need to master your landing page. This can only happen by testing and retesting different versions of landing pages until you get one that yields the best results. I suggest that you create a landing page that has a delicate balance between banner advertising and useful financial information. People are not going to convert from a landing page that looks like a flashy gimmick trying to sell diet pill ebooks. It has to look like it has some credibility and respect. It could be as simple as displaying a live quote feed of currencies from your affiliate broker on your landing page. For example ForexYard has free currency tables and also economic calendars that you can paste the HTML right on your landing page or site. If you are really stumped about creating your own landing page, no need to worry as most forex affiliate programs offer you direct link landing pages that you can use for your pay per click campaigns without having to create your own landing pages.

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